Daniel Ek, the CEO of Spotify, has stated that there are no plans to completely ban AI-generated content from the music streaming platform. Earlier this year, Spotify removed a track featuring AI-cloned voices of artists Drake and The Weeknd.

Mr. Ek emphasized that while there are valid uses of AI in music, it should not be used to impersonate human artists without their consent. He categorized AI usage into three "buckets":

  1. Acceptable Use: Tools like auto-tune that improve music.
  2. Not Acceptable: Tools that mimic artists directly.
  3. Middle Ground: Music influenced by existing artists but not impersonating them.

He acknowledged that this is a complex issue that the industry will grapple with for years to come.

Spotify allows some forms of AI-generated content but does not permit its content to be used for training machine learning or AI models that produce music.

Notably, artists are increasingly expressing concerns about AI's impact on the creative industry. Some artists, like Hozier, have questioned whether AI creations meet the definition of art.

Last year, Spotify removed the track "Heart on My Sleeve," which featured AI-cloned voices of Drake and The Weeknd. Neither artist was aware of the cloned versions being used in the song, and it was subsequently taken down.

Mr. Ek also discussed Spotify's significant investment in podcasts, including high-profile figures like Michelle and Barack Obama and the Duke and Duchess of Sussex. While some podcast investments have succeeded, others have faced challenges. The discussion also touched on Spotify's views on industry regulations, including the Online Safety Bill and the Digital Markets and Competition Bill.

Mr. Ek expressed concerns about the control exercised by two companies, Apple and Google, over how billions of consumers access the internet. Spotify has been critical of Apple's app store policies, particularly its commission rates and restrictions on communication with customers.

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